A box can tell your brand story in every fold, feature, and color Impress your customers. Launch a brand. Boost your book sales. Today’s packaging is your storybook. It can highlight your creativity, communicate your company’s values and create an experience that makes customers feel connected to you and your brand. In this blog we’ll […]
4 reasons to choose bamboo Bamboo paper is comparable in strength, brightness and printability to paper made from wood pulp. Bamboo paper also helps reduce the environmental effects of clear-cutting and deforestation on our planet. For these reasons, MCRL has been recommending bamboo paper as an environmentally friendly alternative to tree-based paper for years. Lately, […]
As a business working directly with overseas suppliers, we understand that tariffs, shipping and material costs impact your project’s pricing and profit. If you are comparing multiple printing quotes, make sure to check what is/isn’t included in each printer’s quote. Here’s what we include in every MCRL Overseas Group quote. 2022 Update: 2 factors impacting […]
36,001 trees planted …and counting! As a Trees for the Future sponsor, MCRL Overseas Group and our clients have planted over 36,001 trees since 2019 …helping to break the cycle of poverty and hunger for thousands of families in developing countries. What is Trees for the Future? Trees for the Future aims to end hunger […]
Safe, sustainable and soy much more You just need to walk into a book store, scroll through social media or bend your ear to witness North America’s pre-occupation with food and fitness. Whether real or aspirational, there is a huge focus on health, wellness and safety. Sitting will kill you. Animal products are bad. Fat […]
FBA fees and facts Selling your product through Amazon can be one of the best things you do to get more eyeballs, around-the-clock customer service and quick delivery … BUT like most big decisions make sure to gather the facts before signing up! If you are considering Fulfillment by Amazon (FBA) for orders placed on […]
Work-back your schedule so your project arrives on time You’ve signed off on a quote and are now ready to get your project rolling. MCRL Overseas Group has a team of experienced project managers to walk you through the process and provide you with a schedule and list of items needed to begin production. Getting […]
Follow these 6 tips Choosing an overseas vendor to handle your printing and packaging projects can be an overwhelming exercise. In this blog we’ll provide 6 tips to help you evaluate overseas vendors. 1. Identify what’s most important to you First off, all vendors are going to have the same standard promises. Anyone can make […]
With our creative people and products Every day the MCRL team collaborates with clients to produce awesome print, packaging and promotional products. BUT because 99% of our business is word of mouth or google search, we’d never actually designed promotional items for our own business… until this spring when a distribution client suggested we attend […]
A recent study from Packaging Digest found that 40% of online shoppers said they would be somewhat or much more likely to purchase from a retailer that offers premium packaging. MCRL Overseas Group’s team is constantly sourcing new designs and innovative ways to brand and personalize packaging so our customers’ products stand out for eye […]