MCRL Overseas Group

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Promote your business with our creative people and products
September 9, 2019
  • Packaging

Promote your business

With our creative people and products Every day the MCRL team collaborates with clients to produce awesome print, packaging and promotional products. BUT because 99% of our business is word of mouth or google search, we’d never actually designed promotional items for our own business… until this spring when a distribution client suggested we attend […]

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Sheri Fink | New to self-publishing? Learn more from our client.
July 2, 2019
  • Book Printing
  • Print

New to Self-Publishing?

Learn from our client Sheri Fink! Sheri Fink is a world-famous, best-selling author of 15 children’s books including The Little Rose – a #1 Amazon Best-Seller for over 60 weeks. As a successful author, inspiring speaker and President of Whimsical World, Sheri is frequently asked how to publish and market a new book. She’s developed many resources […]

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Are you comparing apples to apples?
June 28, 2019
  • Book Printing
  • Journals
  • Planners
  • Print

Are you comparing apples to apples?

What goes into pricing your project Selecting the right supplier to print your book, planner or other product is a big decision. It warrants research and comparing quotes. However, not all quotes can be compared equally. Be wary of the fine print and get clarification on inclusions and exclusions. MCRL Overseas Group prepares an ALL-IN […]

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The Digital Detox Craze
April 17, 2019
  • Journals
  • Planners

The Digital Detox Craze

Back to Basics with Journals and Planners “Digital Detox” was the overarching theme at Paperworld. Sales of planners grew by nearly $10 million in 2018 according to NDP Group and U.S. consumers spent nearly $210 million at retail for notebooks – an 18 percent increase from 2017. A focus on wellness and the plethora of […]

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Innovate Your Packaging
April 11, 2019
  • Packaging

Innovate Your Packaging

A recent study from Packaging Digest found that 40% of online shoppers said they would be somewhat or much more likely to purchase from a retailer that offers premium packaging. MCRL Overseas Group’s team is constantly sourcing new designs and innovative ways to brand and personalize packaging so our customers’ products stand out for eye […]

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Trees for the Future
April 5, 2019
  • Promotional Products

Trees for the Future

Saving the planet one tree at a time MCRL Overseas Group is proud to be a Trees for the Future partner. As a sponsor we’re helping plant trees and inspiring our customers to support an amazing organization that empowers many impoverished families and communities. MCRL believes planting trees is an important environmental mission today. It […]

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Personalized Journals
January 15, 2019
  • Journals

Personalized Journals

The Perfect Appreciation Gift Shopping for a unique and personalized employee appreciation, anniversary or birthday gift? Journals are a great choice for your multi-generational workforce. Even Millennials with an aversion to paper will appreciate a functional notebook at their desk. Why Journals make great gifts? 1. Track daily to dos Journals help employees keep track […]

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Why Print with MCRL in China?
December 3, 2018
  • Book Printing
  • Card/Board Games
  • Journals
  • Packaging
  • Planners
  • Promotional Products

Why Print with MCRL in China?

3 reasons why The North American printing market has seen incredible competition from the Chinese printing industry in the last five years. There are over 100,000 Chinese printing companies now servicing a growing list of global clients BUT all overseas printers are not created equal. Here are three reasons to entrust your project with MCRL […]

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Make an Environmentally Conscious Choice
November 30, 2018
  • Book Printing
  • Card/Board Games
  • Journals
  • Packaging
  • Planners
  • Promotional Products

Make an Environmentally Conscious Choice

Unless printers and clients care a whole awful lot, nothing is going to get better, it’s not. MCRL Overseas Group believes in producing products with the least environmental impact possible. This eco-friendly badge means our processes and facilities have been audited, inspected and found to be environmentally compliant. Inks The inks we use are eco-friendly […]

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Packaging Do's and Don'ts
September 14, 2018
  • Packaging

Packaging Tips – Dos and Don’ts

A product’s packaging communicates many things, from what the product can do for your customers to your company’s values. Given one-third of consumers’ decision making is based solely on product packaging, packaging is a crucial marketing and communication tool for your business. If you’re still confused on where to start, check out our packaging tips […]

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Why Choose MCRL Overseas Group?

Commitment to Quality & Service

Our goal every day is to do a great job so our new and many returning clients keep coming back to us for help. This means communicating regularly with clients and delivering a quality product that meets or exceeds expectations.

MCRL Overseas Group is a member and 5 star rated printer with The Alliance of Independent Authors.

Our Environmental Focus

We believe in producing products with the least environmental impact possible. We're fans of Eska®board, FSC and Tree-free Paper. We plant trees each year through our partnership with Trees for the Future sponsor. Ask us about our eco-friendly materials designed to minimize waste and safeguard both communities and the climate.

Product Safety

A common concern of China-made products is safety. At MCRL we take safety extremely seriously, particularly with our toys and children’s products. Due to this diligence, we are an authorized supplier for Disney and Walmart. Find out what this means for you.

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Trees for the Future | 41,715 trees planted

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If you can think it, we can print it

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Welcome to MCRL!

Paper Thickness

Which paper weight is best for your Planners and Journals?

Bindings

Bindings: Wire-O, Concealed Wire-O, Smyth Sewn, Plastic Spiral, Metal Spiral, 3-ring
Bindings: Singer-sewn, Disc-bound, Glue strip

Page Count

How to count pages of a spiral bound book

How to count pages of smyth sewn book

Pocket on the inside back cover

We can generally do any type of inside pocket style. Just send us a picture of the style you like and we can print it.

Inside Pocket

Ribbon marker

Ribbon can be satin, grosgrain or novelty. Ribbon comes in an array of colours to match your brand palette. You can even print on Grosgrain ribbon!

Ribbons

MCRL uses YAMA Ribbon which is safety certified and tested for hazardous materials. We also offer recycled ribbon made from rPET materials (minimum order quantity of 3000 books or planners).

Ribbons

Elastic band

Elastic closures are a popular embellishment AND easy way to keep loose notes safe and secure. Elastic closures can be produced in different widths and colors.

Journal with elastic

Metal corners

Metal corners add an elegance and additional durability to your Journal or Planner.

MCRL offers various styles & colors in both shiny and matte finishes.

various styles & colors of corners
metal corner

Tabs

Tabs are a great way to organize your content. Tabs can be cut in different shapes and protected with gloss lamination (applied only to the tabs).

Tabs can only be included with Spiral and Wire-o bound books.

It’s easy and inexpensive to include tabs!

  • Most common sizes are 9pt, 10pt, 12pt paper
  • Tabs can be full color, PMS (pantone) color or black printed
  • A pocket can be included in the tab sheet
tabs

Different konds of tabs

Custom Gift Boxes

Telescopic Card Boxess

Telescopic Card Boxes

Sleeve/Drawer Box

Sleeve/Drawer Box

Magnetic Closure Box

Magnetic Closure Box

Mailer Boxes

Mailer Boxes

If you are new to Facebook Groups, here are a few rules of thumb.

  1. It’s best to post a question/request for feedback vs just mentioning your new book. For example, a post like this received lots of marketing ideas
    “My book is now on Amazon but I’m not sure I want to use their marketing services. What are some alternative ways to promote a new book. I’m a newbie and trying to wrap my head around the marketing?”
  2. Show some love. Like and comment on other posts as it builds goodwill so people will take time to share their learnings with you
  3. Be specific with your questions as these tend to get the best response
  4. If you haven’t printed your book yet, post a couple cover options and ask the group for feedback. Those types of posts get lots of comments!

Spot UV

Spot UV

Custom Pens

Custom Pens
Learn More

Foil-Stamping

Foil stamping is the application of metallic foil using a heated die. A custom-made die is heated and, under pressure, is used to fuse foil onto paper, linen or leatherette bonding the design to the surface of your book cover. Foil stamping can add shimmer and texture to highlight specific text or images on your cover.

Foil-Stamping

Heat burnished

Heat burnished
Heat burnished
Heat burnished

Deboss

Debossed pattern is sunken into the surface of the material. It produces an image that’s pressed into the material and indented.

Deboss

Emboss

Embossing refers to a method of pressing an image into paper or cardstock to create a three-dimensional design. Text, logos and other images can all be formed by the embossing method. Embossing results in a raised surface, with the design higher than the surrounding paper area.

Emboss

UV Coating

UV coating, or ultraviolet coating, is a very glossy, shiny liquid coating applied to a printed paper surface and cured on a printing press or special machine using ultraviolet light. The spot gloss UV is normally applied on a matte laminated cover to create a spectacular contrast on the cover.

UV Coating

Quarter bound

A style of bookbinding in which the spine is bound with leatherette or linen, and the rest of the cover is full color printed paper.

Quarter bound

Metallic Ink

Metallic ink is a pre-mixed ink containing metallic particles. It is a PMS color instead of a process colors (CMYK). Common metallic inks include gold, silver, bronze and gun metal. It is commonly used as a highlight feature on many printing and packaging materials.

Gilding

Give your book a gold or silver finish!

Gilt edges on a book. Foil edge gilding on a book speaks of prestige, trust and quality. It’s no longer a finish reserved for leather hardcover books. Now designers are combining the unique finishing process with printed covers to add life to their publications.

Guilding
Guilding

French Flap

The French flaps style is also called a gatefold. They are the extension of the front cover and/or the back cover of a soft cover book. There can be one or two French flaps. Flaps are functional as well as decorative. Additional information can be printed on them, such as the plot synopsis, blurbs and the author’s picture and/or biography.

French Flap

Lamination

Lamination is the process of applying a thin layer of plastic to paper or card sheets to enhance and protect the printed matter. Common types of laminate are gloss, matte and silk. We offer lamination for packaging, book covers, brochures, business cards and other printed items.

Gloss lamination

Fold-out

An oversized page in a book or magazine folded to the same size as the other pages but intended to be opened out for reading. Its particular use is to bend over or double up so that one part lies on another part.

Fold-out
Fold-out
Fold-out

Aqueous Coating

AQ is short for Aqueous Coating. This is a semi-gloss or matte finished, environmentally friendly, water-based coating applied to the printed piece. It provides additional gloss/matte finish and protection; it is not recommended for products you need to write on after being printed.

Aqueous Coating

Die-Cutting

Die-Cutting can provide die cutting for your books and paper products, creating beautiful or functional cuts in the pages or covers. Die-cutting windows or decorative designs are a simple way for your book binding to make a distinctive book product beyond other more standard finishing methods. Die cutting can make your book or paper product unique and different from anyone else’s.

Die-Cutting

Soft-touch Coating

Soft-touch coating adds a velvety-soft feel to print materials. It also allows a printed piece to gain distinction by stimulating the sense of touch. It is sometimes called a “soft-feel” or “velvet” finish. We offer this feature particularly for book covers, presentation folders, and many other types of promotional printing where distinctive qualities are important.

Soft-touch Coating

Lamination

Lamination is the process of applying a thin layer of plastic to paper or card sheets to enhance and protect the printed matter. Common types of laminate are gloss, matt and silk. We offer lamination for packaging, book covers, brochures, business cards and other printed items.