Offset Printing Features

3 Ways to Make Your Children's Book Truly Stand Out | POD Can't Do This

Materials and finishes that turn a standard book into a designed object.

Recycled board, illustrated end sheets and foil stamping give authors choices that standard print-on-demand production generally cannot provide.

Recycled ESKACustom end sheetsFoil stampingEco optionsOffset printing
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Three features worth considering early in the design

Key takeaways

  • Recycled ESKA board and responsible paper choices can support a book's environmental goals.
  • Custom end sheets extend the illustration and create useful storytelling space.
  • Foil stamping adds contrast, shine and a tactile detail to the cover.
  • These choices should be specified before final artwork so structure and design stay coordinated.
Read the full breakdown

The first feature is material choice. Recycled ESKA board and suitable paper stocks can give a hardcover structure and durability while supporting a publisher's sustainability goals. An appropriate environmental statement can then be planned for the copyright page.

The second is custom end sheets. Instead of leaving the structural sheets blank, offset printing allows them to carry color, illustration, maps, patterns or other content that frames the story before the first page and after the last.

The third is foil stamping. Metallic or colored foil can highlight a title, character or small graphic detail without overwhelming the cover. Used selectively, it creates a clear focal point and a tactile finish readers notice when they pick up the book.

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Common Questions

What is Eska®board?
MCRL Overseas Group is a big fan of Eska®board, the gold standard in solid board construction. Eska®board comes with a clear promise – to lay flat and stay flat. ESKA board is 100% recycled cardboard manufactured to eliminate warping due to different climates, so it lays flat and stays flat. It is easy to cut, die cut, crease, score and emboss or deboss. Made from 100% recycled raw materials and a low carbon footprint due to its innovative production process, Eska raises the knowledge and use of sustainable processes to a higher level. Learn more.
What are endsheets?
Endsheets are the pages at the beginning and end of hardcover or softcover books. They are typically made of thicker stock than the pages to fortify the book and add durability.
What is foil stamping?
Foil stamping applies metallic or coloured foil to a book cover using heat and pressure. It creates a decorative finish on paper, leatherette, linen and other materials.
Why use offset rather than print-on-demand (POD) for a picture book?
Colour accuracy and consistency across the print run, you are not limited to standard trim sizes, more eco-friendly materials and finishing options, and a much lower unit cost as you take advantage of economies of scale. MCRL's minimum print run is 300 books.

Choose features before artwork is final

Share your book concept and quantity early so we can help you compare materials, finishes and production implications.

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